“The present and future establishing our strategies.”

The objective of the model is to conciliate growth and profitability, business competitiveness and sustainability. These prerequisites offer management consistency and quality in the execution and implementation of strategies.

When conducting business we strive to integrate all aspects related to business risks, brand reputation, sustainability and strategic planning. We establish criteria that prioritize business sustainability, comparing them to the economic, social and environmental impacts that represent the long term strategies and competitive position

To maintain our competitiveness aligned with this profile, we distributed sustainable practices throughout the various levels of the organization.

We invest in the creation of long lasting relationships, marked by respect and mutual trust, with employees, consumers and customers, vendors, communities, and other internal and external audiences.